The mission of International Foundation for Research and Education on Depression (iFred) is to shine a positive light on depression and eliminate thestigma associated with the disease through prevention, research and education. Its goal is to ensure 100% of the 350 million people affected by depression seek and receive treatment.
iFred is creating a shift in society’s negative perception of depression through positive imagery and branding—establishing the Sunflower and color yellow as the international symbols of hope for depression.
The International Foundation for Research and Education on Depression (iFred) will host the Global Day for Hope on Saturday, May 2, 2015. The day will be filled with Sunflower plantings worldwide to support the 350 million people living with the treatable disease of depression. People from all corners of the globe are invited to join the movement by planting Sunflowers in their own communities and to unite on social media in an empowering, international symbol of hope.
There are many ways to support Global Day for Hope:
- Plant Sunflowers: Plant one, plant a garden, get friends and community involved and celebrate HOPE together.
- Wear Yellow: Yellow is the color of the joy and happiness we feel when depression is successfully treated.
- Share, Share, Share: Post, tweet, or share a photo on social media. Shine your light on hope and use the hashtags #HOPE2015 and #PLANTHOPE and be sure to tag us @ifredorg.
WHY THE SUNFLOWER?
Sunflowers serve as a symbol of light and hope for the 350 million people living with the treatable disease of depression. Have you noticed:
- Sunflowers grow towards sunlight with their faces tracking the sun. We need those with depression to seek light instead of responding to the natural instinct of hiding in darkness during a depressive episode.
- Sunflowers are yellow; the color of joy, happiness and hope—symbolizing that depression can be successful treated. iFred believes this symbol, if used similarly to the pink ribbon for breast cancer or red dress for heart disease, can serve as a much more hopeful and positive universal icon for depression survivors.
- Sunflowers are a practical; sunflowers can be planted to honor those with depression, campaigns can be executed with yellow and / or sunflower products to raise funds, and sunflowers can be harvested and sold to help fund the NGO or nonprofit organization.
- Sunflower planting is actually good for the brain and helps fight depression. Read this interesting article by Natural News about this very subject.
- Sunflower seeds and oils contain antioxidants, Vitamin E and Omega 6’s. This kind of brain nutrition is incredibly important for those with depression.